In a remarkable nod to its cultural and spiritual significance, Ayodhya has emerged as the second most trending destination in APAC, according to Booking.com’s recent Gen.Voyage! research. 

 

As intergenerational travel gains popularity, families across the Asia-Pacific region seek destinations offering diverse activities, cultural richness, and family-friendly amenities.

 

Ayodhya travel trends underscore its rising appeal as a hub for meaningful and multi-generational experiences.

Why Ayodhya is a Trending Destination in APAC

Ayodhya Ranks as the Second Most Trending Destination

Known as the birthplace of Lord Ram and a significant pilgrimage site in India, Ayodhya Tourism APAC has witnessed a transformation in recent years. 

 

Once primarily a religious destination, the city is now drawing global attention as a family-friendly hotspot. 

 

According to Santosh Kumar, Country Manager for Booking.com, “Intergenerational travel offers a unique opportunity for families to forge deeper bonds, create lasting memories and experience the world together.”

 

Here are the key highlights of Ayodhya’s appeal:

 

  • Spiritual Bliss: With its iconic temples, ghats, and religious festivals like the Deepotsava Diwali Event, Ayodhya tourist attractions appeal to spiritual seekers across generations.
  • Cultural Immersion: The city’s rich history and mythological significance offer a unique cultural experience for families looking to explore heritage together.
  • Modern Infrastructure: As Ayodhya evolves into a global tourism hub, improved accommodations and enhanced facilities cater to diverse family needs.

 

Booking.com’s report highlights that Indian families prioritize safety, affordability, and diverse activities when selecting destinations. Ayodhya checks all these boxes, making it one of the most popular destinations in APAC for families. 

 

With its blend of history and modernity, Ayodhya offers a harmonious experience for grandparents, parents, and children.

Ayodhya Travel Trends: What Families Seek

Intergenerational travelers value trips that offer something for everyone. Booking.com’s research reveals that Indian families look for clean and safe accommodations (34%), value-for-money vacations (28%), and activities suitable for all ages (28%). 

 

For many, Ayodhya fulfills these criteria with its spiritual, cultural, and recreational offerings.

 

The top reasons why Ayodhya tops travel trends are:

 

  • Unique Experiences: Families are increasingly drawn to cultural stays, and Ayodhya’s charm lies in its deep-rooted traditions and vibrant festivals.
  • Accessibility and Safety: The city’s growing infrastructure ensures a safe and secure environment for travelers, aligning with the 44% of Indian families prioritizing travel safety.
  • Accommodation Choices: From hotels to homesteads, Ayodhya offers budget-friendly options with amenities catering to all age groups.

Ayodhya Among Top Destinations in APAC

Ayodhya Ranks as the Second Most Trending Destination

In the top destinations in APAC, Ayodhya’s second-place ranking alongside renowned global cities like Tokyo and Bali reflects its growing reputation as a versatile travel destination.

 

The report also places it in the company of Urayasu, Japan, and Uluwatu, Bali, both of which are family favorites.

 

As one of the most popular destinations in APAC, Ayodhya offers a spiritual journey and a cultural retreat, ensuring every family member finds something to cherish. Whether it’s the serenity of its temples, the joy of its festivals, or the comfort of its modern accommodations, Ayodhya is a destination where memories are made.

 

Some of the top Ayodhya tourist attractions to explore include:

 

  • Ram Janmabhoomi Temple: A spiritual centerpiece for devotees and cultural enthusiasts alike.
  • Hanuman Garhi: A hilltop temple offering stunning views and a glimpse into the city’s rich mythology.
  • Sarayu River Ghats: Perfect for serene family moments and evening aarti experiences.
  • Deepotsava Diwali Festival: A must-visit event featuring millions of earthen lamps illuminating the city, creating a magical atmosphere.

For families seeking a meaningful and affordable vacation, Ayodhya is undoubtedly a trending destination in APAC.

 

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