Kenya Tourism Board (KTB) has appointed BRANDit as its official India sales, marketing, and PR representative. This partnership marks a significant step in Kenya’s travel promotion efforts in India, aiming to position the East African nation as a premier destination for Indian travelers.
With India consistently ranking among Kenya’s top five tourism source markets, this collaboration underscores India’s growing importance in Kenya’s tourism strategy.
BRANDit Kenya Tourism Strategy for Indian Travelers
As the Kenya Tourism Board India representative, BRANDit brings its expertise in travel marketing to highlight Kenya’s diverse attractions.
Lubaina Sheerazi, CEO and Co-founder of BRANDit, emphasized the focus on promoting Kenya beyond its iconic Great Migration season. Their approach is to present Kenya as a year-round destination. Kenya offers something for every traveler, from thrilling safaris and pristine beaches to luxurious experiences and vibrant culture.
The strategy involves introducing new travel routes and engaging with Indian travelers in unique ways, ensuring a tailored approach to Kenya travel promotion in India.
Expanding Kenya’s Reach Through Innovative Marketing
This partnership, covered extensively in recent Kenya Tourism Board news, represents a holistic approach to tourism marketing. BRANDit’s role as the Kenya Tourism India representative includes fostering strategic trade collaborations and showcasing the Magical Kenya brand to Indian audiences.
As Kenya’s travel promotion in India gains momentum, now is the perfect time to explore the possibilities of a Kenyan adventure. Plan your vacation easily through OneAir, your trusted platform for finding affordable flights and hotels. Compare prices effortlessly, secure the best deals, and enjoy a stress-free booking experience.
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